IP08 Marketing Campaign - The IP08 event is the most successful new IT show in the UK. 3mil created a marketing campaign to maximise visitors to the exhibition stand.
Objective
The IP event is the most successful new IT show in the UK. It was important for Inclarity to make an impression at the show-3mil was tasked with coming up with a marketing campaign to promote visiting their stand.
Solution
Working closely with the marketing team 3mil created the ‘Inclarity £10’ campaign focusing on the fact that the inclarity business telephone system starts at £10. The campaign included a DM piece, email and online advertising urging people to visit the stand for more information and of course the opportunity of winning an ipod touch.
Client Comments
The stand was inundated with visitors and was a successful sales arena.
“3mil have worked with us for some time now on a variety of projects. They have impressed us with their creativity, attention to detail and ability to meet what is sometimes a very demanding timeline. Overall, they have been an absolute pleasure to work with.”
Natalie Longlade, Marketing Manager-Inclarity
CLIENT:
Inclarity Ltd
DATE:
21/08/08
BUSINESS TYPE:
Telecommunications
OTHER WORK:
SHARE:
